Topic

Business & Economics

A focused shelf of free JJ University books connected to Business & Economics.

Alta Pest Control

A firsthand account of being recruited into a door-to-door pest control sales operation that operated like a cult, complete with scripted pitches, manipulation tactics, and the promise of the American Dream.

The Audit

A comprehensive examination of auditing principles, practices, and their role in financial accountability and organizational governance.

Bezos

How Jeff Bezos trained billions to click without thinking and built Amazon into a planetary-scale behavior modification engine.

Campus, Inc.

How American universities transformed from centers of learning into corporate brands that market dreams, sell debt, and turn sports into spectacle.

CANCER

A critical examination of cancer as both a medical disease and a psychological trauma, exposing the cancer industrial complex and challenging how we understand, fear, and profit from this diagnosis.

The House

An exploration of the casino industry's business model, the psychology of gambling, and the social impact of gaming culture.

CREDIT

An exposé of how credit scores became an inescapable surveillance system that controls access to housing, jobs, and survival itself.

Commissioned

An exposé of the door-to-door sales industry's exploitation machine, revealing how it chews up young workers and harasses homeowners for profit.

DAYTON

How one Ohio city invented the airplane, the cash register, and the electric starter—then watched the world forget it existed.

Disney

How Walt Disney and his successors transformed a cartoon mouse into a global entertainment empire that reshaped American culture and corporate strategy.

In Green We Trust

The tumultuous history of the American dollar from phantom colonial currency through Civil War greenbacks to the gold standard's collapse.

Economics 101

A sweeping history of money from ancient bartering to the Bretton Woods system that rebuilt the world economy after WWII.

EDISON

A critical biography that exposes how Thomas Edison built his genius brand on the uncredited labor of his workforce and a ruthless patent system.

Gates

The rise of Bill Gates from obsessive computer kid to Microsoft titan to philanthropist, tracing the personal and corporate forces that built the digital age.

GEORGISM

Henry George's radical economic theory that land should be taxed instead of labor—backed by Einstein, Churchill, and MLK—explained for modern readers.

THE GIG ECONOMY

A searing exposé of how Uber, DoorDash, and Amazon turned employment into exploitation by disguising workers as independent contractors.

Page and Brin

The story of Larry Page and Sergey Brin's transformation from dorm room coders to architects of the algorithm that reorganized human knowledge—and the moral reckoning that followed.

The Fine Print

A scathing exposé of the insurance industry's profit-driven mechanisms that systematically deny claims while extracting premiums from compliant customers.

Jobs

Steve Jobs slashed Apple's bloated product line to four quadrants and dragged the company back from bankruptcy—90 days away from collapse—to reshape computing, animation, and how we stare through screens.

KFC

How Colonel Sanders turned a roadside chicken shack into a global empire, complete with lawsuits, bucket wars, and the secret recipe that conquered the world.

MANSA MUSA

The story of Mansa Musa, the 14th-century Mali emperor whose legendary pilgrimage to Mecca was so lavish it crashed entire economies and put Africa on the medieval map.

What Is Money?

A sweeping history of money from ancient barter to fiat currency, exploring how value, trust, and power shape what we call wealth.

Musk

The story of Elon Musk's journey from PayPal to SpaceX, Tesla, Twitter, and Neuralink—a man racing to merge human brains with AI before artificial intelligence leaves humanity behind.

NESTLÉ

An exposé of how Nestlé became a global food empire through baby formula controversies, child labor in cocoa production, and engineering addictive products.

NIKE

The rise of Nike from Oregon startup to global empire, and the sweatshop scandals that forced a reckoning with the human cost of the swoosh.

Nintendo

The rise of Nintendo from an 8-bit underdog to a gaming empire that conquered living rooms worldwide through innovation, motion controls, and pure cultural dominance.

POKER

How poker evolved from shadowy riverboats and Wild West saloons into a mathematically sophisticated game crowned by the World Series of Poker.

The Pyramid

A deep dive into how asset management giants like BlackRock, Vanguard, and State Street form an invisible ownership pyramid controlling most of the world's corporations.

THE CHURCH THAT SUED THE WORLD

The true story of how L. Ron Hubbard turned a self-help system into a litigious empire that declared war on its critics.

SOROS

How billionaire investor George Soros became a global philanthropist, crashed the Bank of England, and transformed into the subject of conspiracy theories across two continents.

Thiel

Inside the mind and moves of Peter Thiel, Silicon Valley's most secretive power broker who shaped PayPal, Palantir, and a presidency.

Zuckerberg

The rise, dominance, and desperate reinvention of Mark Zuckerberg as he transforms from dorm room coder to social media overlord to embattled billionaire trying to act human.