Jobs

What This Book Covers

1. Prologue
2. Chapter One - The Adopted Spark
3. Chapter Two - Steve and Woz
4. Chapter Three - The Apple I and the Bite of Myth
5. Chapter Four - The Cult of Jobs
6. Chapter Five - The Macintosh and the War of Interface
7. Chapter Six - NeXT and the Black Box
8. Chapter Seven - Pixar: The Secret Legacy
9. Chapter Eight - Return of the King
10. Chapter Nine - The Design Revolution
11. Chapter Ten - The Ecosystem Trap
12. Chapter Eleven - The iPhone Cometh
13. Chapter Twelve - Reality Distortion Field
14. Chapter Thirteen - The Second Exodus
15. Chapter Fourteen - The Cult of Apple
16. Chapter Fifteen - The Ghost in the Glass
17. One More Thing...

Excerpt

PROLOGUE YOU’VE ALREADY TOUCHED him today. You pressed your thumb against a screen. You slid across glass. You opened a glowing portal and felt something happen. That’s him. He’s not dead. He’s just embedded. In your pocket. On your wrist. Inside your field of view. Steve Jobs didn’t just build Apple. He built the idea that technology should feel like magic, but magic that you own. Every interface, every swipe, every sound your device makes, it all lives inside the architecture of his obsession. He didn’t invent the transistor. He didn’t write the code. He didn’t solder the circuits. What he did was far more dangerous: He turned the machine into a mirror. Not a computer. A reflection. He...